Reality Show Catapults Kim Hee-ae into Fashion Icon Status


    January 16, 2014 10:40

    Actress Kim Hee-ae is shaping up as a hot fashion icon, with the clothing, bags and accessories she shows off in a cable channel reality program frequently selling out nationwide.

    tvN's "Sisters Over Flowers" features episodes of a 10-day backpacking trip to Croatia and Turkey by four veteran actresses -- Kim, Kim Ja-ok, Lee Mi-yeon and Yoon Yeo-jeong.

    The trend started with a long black padded coat from Burberry Brit that retails for over W2 million (US$1=W1,063), which Kim wore in the first episode. Despite its expensive price tag, the coat soon vanished from department store shelves across the country.

    A loose snorkel coat with raccoon fur by Beaker Lab, a brand targeting young people in their late teens to early 30s, also sold out after the actress wore it on the show -- even though it was designed to be worn by men.

    A Cath Kidston bag she was often seen carrying around on the program has also reportedly sold out.

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