The Han Style Expo kicked off its four-day run on Thursday. The word "Han" representing Korea, the expo consists of six themes, including the traditional hanbok outfit, traditional paper hanji, and traditional architecture hanok.

Organizers have set up nearly 90 meetings for local firms and foreign buyers who are mostly well acquainted with Korean food and interested in the traditional floor heating system.

Another goal of the expo is shaping old traditions to become more industrialized and adaptable.

Most people have replaced the traditional hanbok with contemporary attire, so the key aim of the exhibit is to bring a bit of tradition back into modern daily lives. One way lies in modified versions of the hanbok using materials that are easier to maintain and come in comfortable designs suited for an active lifestyle.

The traditional paper hanji, which was mainly just used as stationary, has gained some reputation recently after being used in interior design.

Korean food and drink have gained fame across Asia and beyond, and the exhibition is a chance for Koreans to taste and learn about their own traditional dishes. The expo as a whole is a see-and-feel type of experience.

Local visitors can also learn about other countries, as students participating in the Asian Youth Festival here have booths set up for cultural exchanges.

Arirang News.