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A new consumer poll in the U.S. shows when it comes to cellphone brands, Samsung is winning the hearts and wallets of Americans.
For the seventh year straight Samsung Electronics' mobile phones ranked no. 1 in terms of "consumer loyalty," according to Brand Keys, a leading U.S. research consulting firm.
Samsung has become the only company in the category surveyed to stay at the top for seven consecutive years.
The head of Brand Keys says, "For consumers Samsung phones mean more than just electronics products. It's a premium brand that is gaining more and more loyal followers."
Arirang News
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