Updated Jan.2,2006 19:06 KST

LG Hedges Bets With New Mobile Broadcasting Phones
LG Electronics said Monday it has developed what is says are the world's first mobile phones for the DVB-H and Media FLO mobile broadcasting standards. That gives the firm a huge head start in the global handheld broadcast terminal market following its development of a third-generation terrestrial DMB (digital multimedia broadcasting) phone last August, it said.


Nokia¡¯s DVB-H (digital video broadcasting-handheld) and Qualcomm¡¯s MediaFLO (media forward link only) technologies compete with DMB for adoption as the global standard.

The DVB-H technology supports wireless communication frameworks GSM, GPRS and WCDMA, which control more than 70 percent of the world¡¯s mobile market, giving LG a decisive advantage in forays into European and North American next-generation handset markets. Meanwhile, Verizon Wireless of the U.S. plans to offer live TV to handheld devices using MediaFLO starting in September, which will also boost demand for the LG gadgets.

LG Electronics said it will showcase its handsets for all three broadcasting standards at the 2006 International Consumer Electronics Show in Las Vegas on Thursday.

(englishnews@chosun.com )