China's Biggest Travel Agency to Promote Korea Trips Again

  • By Lee Sung-hoon

    July 01, 2020 12:48

    Trip.com, China's largest travel agency, is going to promote package tours to Korea again in collaboration with the Korea Tourism Organization.

    This is the first time a big Chinese travel agency has launched a massive promotion for Korea since China banned group tours to Korea in March 2017.

    The KTO will sell discounted hotel room vouchers and tickets to tourist attractions through Ctrip, China's biggest online travel agency run by Trip.com, beginning Wednesday, a spokesman said.

    The promotion will be announced at a live online event by Trip.com co-founder James Liang.

    The vouchers give travelers 30-50 percent off at luxury hotels like Shilla and InterContinental and tickets to theme parks such as Everland and Nami Island.

    But Chinese tourists will need to self-quarantine for 14 days on arrival for now, and flights between the two countries have not returned to normal yet.

    The promotion suggests that China's unofficial boycott of Korea over the Terminal High-Altitude Area Defense spat is more or less over.

    The news sent the stock prices of cosmetics giant Amore Pacific and Hotel Shilla soaring 9.5 percent and 7.6 percent on Tuesday.

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