June 10, 2020 13:30
Black Pink have become the highest-ranked Korean girl band ever on the U.S. Billboard and the U.K's Official Charts.
On Monday "Sour Candy," Lady Gaga's collaboration track with Black Pink, ranked 33rd on the Hot 100, and the song debuted on the Official Singles Chart at No. 17 last week.
Black Pink, who made their debut in 2016, have 18 music videos with over 100 million views on YouTube, led by the nonsense earworm "Ddu-Du Ddu-Du," which has garnered over 1.1 billion views since its release in 2018.
They are the only K-pop girl group to have three songs reach the Hot 100: "Kill This Love" at 41st, "Ddu-Du Ddu-Du" at 55th and "Kiss and Makeup" at 93rd. They also have had three songs in the top 40 of the U.K.'s singles chart, also a record for K-pop girl groups.
Rival girl group TWICE, meanwhile, entered the Billboard 200 Albums Chart at No. 200 with their ninth mini album "More & More," on Monday's rankings. It is their first entry on the chart.
Now U.S. record labels are pricking up their ears. After Black Pink signed a deal with Interscope Records under Universal Music Group in 2018 to expand their global presence, TWICE signed a deal with Republic Records in February this year.
Another girl band, (G)I-DLE, formed a partnership with Republic Records in April, while singer Chung-ha signed with ICM Partners, one of the top three global talent agencies.
"The American and British music industries are searching for the next BTS (Bangtan Boys) to continue the global momentum of the K-pop," an industry insider said. "They are taking a keener interest in Korean girl bands, who are not only talented but also nice to look at."
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