October 30, 2019 09:48
Super boyband Bangtan Boys, also known as BTS, wrapped up their six-month world tour in Seoul on Tuesday.
They dazzled over 1 million fans in seven countries including the U.S., Brazil, the U.K. and France.
The band's agency estimates the tour generated over W200 billion from ticket sales and merchandise (US$1=W1,166).
Some 800,000 overseas BTS fans visited Korea last year solely to see their idols, accounting for seven percent of the total visitors to Korea.
Adding the increased interest in the Korean language and other cultural effects that it is hard to put a precise monetary value on, BTS' impact on their home country is even more pronounced.
- Copyright © Chosunilbo & Chosun.com