March 22, 2016 09:38
GM Korea is planning to launch at least seven new models this year, including the Captiva compact SUV unveiled in Yangpyeong, Gyeonggi Province on Monday.
The company hopes to take up more than 10 percent of the domestic car market, its new CEO James Kim said at the unveiling.
"We will introduce the Malibu sedan prior to the Busan Motor Show in June and the next-generation Bolt EV within this year," Kim said.
GM Korea has set its sales target for the year at 191,000 cars, over 20 percent higher than that of last year when the company had its best year since its founding in 2002.
Kim also said the company will focus on the mid-sized SUV market. The segment accounts for 17 percent of the domestic market and is expected to grow further.
The carmaker aims to sell some 7,500 Captivas this year, with pre-orders starting Tuesday. Prices range from W28.09 million to W32.94 million (US$1=W1,162).
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