Samsung saw its share of the North American smartphone market surpass 30 percent for the first time. The gap between Samsung and Apple has narrowed to a single digit.
Market researcher Strategy Analytics on Thursday said Samsung sold 44.1 million smartphones in North America last year to account for a 31.6 percent share of the market.
Samsung began selling smartphones in North America in 2007 with a modest 4.7-percent market share. By 2010, that had inched up to 9.7 percent. But with the release of the Galaxy S2 in 2011, it surged to 17.6 percent and in 2012 to 26.6 percent.
In contrast, Apple's sales volume rose but its market share shrank for the first time last year. Apple sold 50.7 million smartphones in North America last year, up 4.2 million compared to 2012, but its market share fell from 37.6 percent to 36.3 percent.
The gap between Samsung and Apple in terms of market share in North America narrowed from 11 percent in 2012 to a mere 4.7 percent last year.