JYJ have been named promotional ambassadors for the 2014 Incheon Asian Games.
The organizing committee held an event at Lotte Hotel in Seoul on Wednesday and said it picked the boy band to promote the sporting event across Asia, where they are enjoying unrivaled popularity.
"Through their promotional activities and due to their massive presence across Asia, we hope that news of the games will spread widely across the region to ensure the event is a huge success," said Kim Young-soo, chairman of the organizing committee.
"We're really honored to have been chosen as promotional ambassadors," JYJ said. "We'll do our best to promote the games and the host city to fans in Korea and overseas."
Korea last hosted the Asian Games 12 years ago in Busan.