October 13, 2011 13:42
Girls' Generation will release an album in the U.S. through a Universal Music Group label. The top Korean girl band will launch a maxi single of their new song "The Boys" in November on Universal's Interscope Records, whose artists include Lady Gaga, Eminem and Black Eyed Peas.
The album containing "The Boys" will be launched simultaneously in the U.S., Europe and Latin America.
Girls' Generation canceled their planned album release in Korea to better prepare for the U.S. release and refine their global marketing strategy.
It will now be released on Oct. 19, and the new song will be unveiled simultaneously around the world on iTunes and other outlets. The music video will be unveiled on SM Entertainment's YouTube channel and Facebook.
"The Boys" is the product of Teddy Riley, one of the world's leading producers who worked with Michael Jackson.
Girls' Generation appear on Oct. 21 on KBS2's "Music Bank."
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