Hotels, Restaurants Can Screen World Cup Games for Free

      June 04, 2010 11:50

      Koreans can cheer their national football team in the streets during the World Cup as restaurants or hotels are now free to screen the matches as long as there is no profit-making motive without paying SBS. The terrestrial broadcaster has the exclusive rights for the World Cup here.

      SBS wrote to major hotels and large restaurants at the end of last month demanding W2-100 million (US$1=W1,201) for every match the Korean team plays if they are to tune their large screen TVs to these matches. It claimed such organized events should be regarded as a form of performance or concert and therefore liable to a fee. But the Ministry of Culture, Sports and Tourism on Thursday ruled that fees should not be charged as long as the purpose of such events is not to make a profit. Only when street events feature advertising or corporate logos do they need permission.

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