Is Korea an exporter of coffee? Online researcher Macromill Korea asked this question of 1,000 consumers aged between 20 to 59, and 85 percent said no. But the correct answer is yes.
Nestle Korea started exporting coffee to the United States in 1994, and currently exports bottled coffee and coffee mix worth W70 billion every year to 26 countries.
The main destinations are the U.S., Australia, Turkey and South Africa. Dongsuh Foods started exporting bottled coffee in partnership with Starbucks from July this year to Hong Kong. It exports about 10,000 bottles per month.
Coffee bean exporters are also faring well. The Korean unit of Dunkin' Donuts established its first coffee roasting plant outside the U.S. here and has been exporting roasted beans to other Asian countries like China and Thailand. Starting with Malaysia last year, Hollys Coffee has now opened a branch in Los Angeles and plans to open two more in Peru next year. It also plans to launch branches in China and Vietnam in the second half of next year.