Korean Confectionary Firm Produces a Choco-Pie Index to Gauge Consumer Prices

  • Arirang News

    May 05, 2005 19:05

    You may have heard the terms like "the Big Mac index" and the Starbuck's Tall Latte index. By tracking the prices of those popular foods around the world industry watchers compare exchange rates and prices in different countries.

    Most recently Korea's confectionary manufacturer Orion came up with an index of its own based on the prices of its all-time favorite product Choco-Pie a chocolate-covered snack.

    The company says as with the Big Mac the Choco-Pie is a standardized product selling well around the world. The regular box of 12 pies costs 1 U.S. dollar and 99 cents in Korea. New Zealand had the highest Choco-Pie index of 3-point-34 dollars. China, Vietnam and Russia were the three countries where the product was the cheapest costing as little as a dollar 39 cents for a box.

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