Cyworld Named Hit Product of the Year

      December 15, 2004 20:21

      Cyworld.com was named the hit product of the year by Samsung Economic Research Institute. Cyworld, a personal Internet homepage service provider, created new terms such as "cyholic," and has acquired over 10 million registered users within its first three years.

      Multi-purpose mobile phones with multiple functions like digital cameras, MP3 players, blood sugar testers, mosquito repellent and urgent message senders were ranked second.

      Kwangdong Pharmaceutical's health drink "Vita 500," which has been recording 100 percent annual sales growth since it was launched in February 2001, came in third. Fourth place went to the stars of the Korean Wave, including Bae Yong-joon, and fifth place went to large-capacity MP3 players, which have assumed a leading role in mobile audio entertainment.

      Cosmetics at knockdown prices manufactured by brands such as "Missha" and "The Face Shop" were at sixth, and a soap opera, "Lovers in Paris," which enjoyed enormous popularity with viewer ratings over 50 percent, came in seventh.

      The results of an online poll of the institute's online subscribers and the opinions of outside experts were reflected on the ranking.

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